City Guide

Local SEO in New York City

The most competitive local market in the US

Check Your NYC Business

See how you rank in the world's most competitive local market

Run Free Audit

The New York City SEO Landscape

New York City is the most competitive local search market in the United States. With 8.3 million residents across five boroughs, the opportunity is massive - but so is the competition.

8.3M
NYC population
230k+
active businesses
#1
most competitive US market

New York City-Specific SEO Challenges

  • Hyper-local competition by neighborhood
  • NYCers search by neighborhood, not city
  • "Plumber Upper East Side" beats "Plumber NYC"
  • Extended hours expected in the city that never sleeps
NYC Pro Tip

Create location-specific landing pages for each neighborhood. "Plumbing in Chelsea" outperforms "Plumbing in NYC" for Chelsea searches.

Key New York City Neighborhoods to Target

Manhattan

Upper East SideUpper West SideMidtownChelseaGreenwich VillageSoHoTribecaFinancial DistrictHarlem

Brooklyn

WilliamsburgPark SlopeDUMBOBrooklyn HeightsBushwickBay Ridge

Queens

AstoriaLong Island CityFlushingForest HillsJackson Heights

Google Business Profile Tips for New York City

  • Include neighborhood in business name if natural
  • Use full street address with cross streets
  • Define specific neighborhoods in service area
  • Extended hours can be a competitive advantage

New York City-Specific Directories

Beyond national directories, claim these New York City-specific listings:

NYC.gov Business DirectoryNYCgoNYC Chamber of CommerceManhattan Chamber of CommerceBrooklyn Chamber of Commerce

Ready to Dominate New York City?

Run a free audit to see how your business ranks in the New York City market.