Industry Guide
Local SEO for Pet Groomers: Attract Pet Parents Looking for Grooming
Free audit + complete optimization guide
Why Local SEO Matters for Pet Groomers
Pet parents want to find groomers who will treat their fur babies well. Reviews and photos build the trust needed to book.
67%
of US households have pets
$50+
average grooming service
75%
of pet owners search for groomers online
Top Keywords for Pet Groomers
Understand how your customers search:
General Searches
- Pet groomer near me
- Dog grooming [city]
- Cat groomer [neighborhood]
Services Searches
- Dog bath near me
- Pet nail trimming [city]
- Dog haircut [city]
Specialty Searches
- Mobile pet grooming [city]
- Puppy grooming near me
- Doodle groomer [city]
Google Business Profile Tips
- Use Pet Groomer category
- Add before/after photos
- List all services and prices
- Include breeds you specialize in
Photo Tip
Before and after grooming photos are incredibly shareable. They showcase your skills and cute pets.
Review Strategy for Pet Groomers
- Collect reviews with pet photos
- Highlight gentle handling
- Encourage reviews mentioning specific pets
- Respond with warmth about the pets
Ready to Improve Your Local Visibility?
Run a free audit to see how your pet groomer business scores across all local SEO factors.